Here is some recommended reading for the Sherry's Market Team. The knowledge alone will enrich you personally and professionally but we have some extra prizes for those who take interest in the material.
You've probably heard one of the more famous -isms in the world before: "The customer is always right."
But you probably also know that "the customer is always right," isn't the only key to making customers so happy they stick around. There are a variety of other philosophies, strategies, and tools customer-facing professionals and teams can use to turn customers into loyal promoters and advocates. Here are a few of our favorites.
If you are interested in any of these titles please text Dave. We will provide you with a copy of the book in the media of your choice.
Who moved my cheese? by Spencer Johnson MD
2 Second Lean by Paul Akers
The Starbucks Experience by Joseph A. Michelli
Nonviolent Communication by Marshall B. Rosenberg, PhD
Uncommon Service by Frances Frei and Anne Morris